A-Z Digital Marketing Services

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a-z digital marketing

  • Search Engine Optimization (SEO):

    • Keyword research and analysis
    • On-page optimization (meta tags, content optimization, URL structure, etc.)
    • Off-page optimization (link building, social bookmarking, guest blogging, etc.)
    • Technical SEO (site speed optimization, mobile optimization, XML sitemaps, etc.)

  • Pay-Per-Click (PPC) Advertising:

    • Google Ads (search, display, shopping, video)
    • Social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.)
    • Remarketing and retargeting campaigns
    • Ad campaign creation, optimization, and management

  • Content Marketing:

    • Content strategy development
    • Content creation (blog posts, articles, infographics, videos, etc.)
    • Content promotion and distribution
    • Content optimization for search engines and user engagement

  • Social Media Marketing:

    • Social media account setup and optimization
    • Social media content planning and scheduling
    • Community management and engagement
    • Social media advertising and sponsored posts

  • Email Marketing:

    • Email list building and segmentation
    • Newsletter creation and distribution
    • Automated email campaigns (welcome series, abandoned cart emails, etc.)
    • Performance tracking and analytics

  • Influencer Marketing:

    • Identifying relevant influencers in the industry
    • Establishing partnerships and collaborations
    • Influencer outreach and campaign management
    • Monitoring and measuring influencer campaign performance

  • Online Reputation Management (ORM):

    • Monitoring online mentions and reviews
    • Responding to customer feedback and inquiries
    • Addressing and managing negative reviews
    • Building a positive online brand image

  • Conversion Rate Optimization (CRO):

    • Analyzing website visitor behavior and user experience
    • A/B testing of website elements (landing pages, forms, call-to-action buttons)
    • Conversion funnel analysis and optimization
    • Heatmap analysis and user session recordings

  • Analytics and Reporting:

    • Tracking and analyzing website traffic (Google Analytics)
    • Monitoring campaign performance metrics (click-through rates, conversion rates, etc.)
    • Generating regular reports and insights
    • Data-driven decision making and strategy refinement

  • Mobile Marketing:

    • Mobile app optimization (ASO – App Store Optimization)
    • Mobile advertising (in-app ads, mobile search ads, etc.)
    • SMS marketing and push notifications
    • Mobile-responsive website design and development

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